Independent Scottish brewery Fyne Ales has unveiled an updated brand identity and outlined plans to introduce new products to its core range, including two canned beers.
When World War One ended, the Moortgat’s family brewery produced Victory Ale as a way of celebration, a beer that eventually morphed into Duvel in the 1960s. Katrien Bruyland tells the tale of this gorgeous golden ale and reveals a surprising Caledonian connection.
The Shortlist for the 2018 Beer & Cider Marketing Awards has been revealed. Winners of the awards, which set out to discover and celebrate the UK’s best marketers and campaigns across the industry, will be announced at an event at London’s Truman Brewery on September 20th, 2018.
‘It is like saying grace. In the wine cellars of Baron Bachofen von Echt, under his schloss at Nussdorf, on the edge of the Vienna Woods, I have raised a glass of “Sir Henry’s” dry stout, brewed on the premises, and said a silent prayer of thanks to the Campaign for Real Ale.’